INTEGRATED PROMOTIONS & PUBLICITY

ENT 305

All your lecture slides & any additional notes or resources from your lessons with Steve are updated here. 


If you're missing anything please email spalfreyman@myjmc.edu.au for support.

CATCH UP ON THE COMPLETE UNIT IN FULL

LESSON SLIDES

LESSON 1

Unit Overview

LESSON 2

Redefining the Core Function of Marketing Promotions

LESSON 3

Conducting a Brand Audit, Mapping the Customer Journey & the Post-Campaign Analysis

LESSON 4

Lesson 4

LESSON 5

Campaign Design Pt. 1

LESSON 6

Campaign Design Pt. 2

View Details
Sold Out